Winter is coming. Therefore, as New Year approaches, everyone will face a necessity to congratulate clients and partners. A well-chosen corporate gift is a key to successful cooperation. However, this key for every client, especially VIP, is unique. In this article, we will offer you the advice about choosing gifts that will help you to impress VIP clients and improve your company’s image for all the year.
First, it is a good idea to analyze your VIP clients, their interests and preferences. Everyone receive many similar and trivial gifts every year, which then gather dust. If you understand your clients’ needs, you will be able to avoid such mistakes and present a souvenir that will pleasantly remind your clients about you throughout the year. A seasoned traveler or snowboarder definitely will appreciate a presented thermal mug with your logo, instead of a usual cup.
A worth of any, even the smallest souvenir, will grow if it is properly packaged and not overburdened with the advertisement. A distinctive feature of gifts for VIP clients is not a high number of promo materials, but a one but very high-quality present. It can be an infinite calendar made from wood or metal; or it can be a notepad with a luxury leather binder, packed in a bright box in your corporate colors. Moreover, on the backside of the calendar or notepad your personal greeting can be printed instead of the standard logo.
If you cooperate with western companies, it is worth to remember about possible corporate prohibitions on expensive gifts. However, there is a solution for such situations, a gift with humor. Instead of usual notepad or daily planner, you can surprise your clients with “Winner’s plan”, which will contain instead of usual list items such as “surely do”, “worthy to do”, “not a possibility”. Forbes magazine has named humor a great way to strengthen relations and trust, and it is vital for VIP clients.
Our company will help you to make any your gifts for VIP clients memorable and bright.